Virtual Farm Tour :: The Farmer's Market

While not literally on the farm ... the Downtown Des Moines Farmers Market is a huge part of the farm. Last year we did twelve dates at the market (including the two winter indoor markets), and this year we are full-time vendors there each week beginning in May and ending the last Saturday of October. We are in the homestretch now, but it has been a very good and eventful season so far ... even if I've done about half of it on crutches and in a cast!

The Downtown Des Moines Farmers Market is a pretty large market covering four city blocks plus three north/south side streets off of the main avenue. I believe it has somewhere close to 200 vendors and averages large crowds each week with over 15,000 people. Needless to say it is a very large crowd each week and even though it has been hot we have had nice Saturdays and plenty of people.

For our farm the biggest thing about the market is getting our name out there, meeting people, and sharing our story. The great thing about the market is that there is an opportunity to really build a relationship with the customers and they can get a pretty good picture of the farm. Just in this first year we have built a great following of regulars who come pretty much every week (and mostly at the same time). Those regulars have also become some of our best advertisers and often recommend our pork to friends or people checking out the display while they are making their purchase.

We have been averaging about a hog per week in sales at the market with pork being the mainstay of our sales ... and the only thing that we've had consistently each week. At the beginning of the market we had a little lamb left over which sold very well, and the one beef we did this year sold out very quickly! We have also had our whole chickens for a few weeks and should have more throughout the last two months of the market. But, our pork has been our thing and I hope to gain a reputation as the place to go to for the best pork at the market.

The biggest thing about the market for the farm though is just the exposure. I have often commented that our eventual goal is to be selling just wholes and halves. I strongly believe that is the most sustainable method for the farm and for the way we raise the animals, but in order to get to that place people need to get to know us. This year we have been taking reservations for whole/half hogs and quickly filled up the spots for our fall hogs and are now taking reservations for the spring. If things keep up the way they are going now I can see us eventually working our way out of the market ... which could be a good thing.

But, for the time being ... the market is a great avenue and connection to a great crowd interested in some of the best pork available!

The Pigs :: The Good

A farm is a constant lesson in humility ... or at least my farm is. When one thing is going well that usually means that ten things aren't. But, one (faintly) bright spot this year has been the pigs. I still feel like I have a lot to learn when it comes to farrowing, handling, feeding, selecting, sorting, etc ... But, on the whole I would say that the pigs are the highlight of the farm for me. Despite all the things that still need to be learned or figured out the pigs are still doing well as the center piece of the farm and at least continue to provide a cash flow.

This is the first year that I've had a somewhat organized plan for getting them to the woods and on pasture. I was able to make a five or six acre semi-permanent paddock for the growers that was a good mix of pasture. Although I did not get it divided up for rotation like I wanted to the area was large enough to give them plenty of room to forage through the woods and the grass. They truly were happy pigs (and still are) out there.

The downside of course to pigs on five or six acres is that when it comes to loading up three of the forty odd pigs out there things aren't as easy as in a confinement operation. Let's just say that I have spent "a while" loading up pigs ... even when I thought I was taking the time to do it right! What I did do is build a "sorting/loading" area around their water. The idea being that if they are used to coming into an area at least they may give it a chance when it comes time to loading. I also tried to strategically let the feeder empty when it was time to load them so I could feed them by hand in the "sorting/loading" area.

Sometimes it has worked ... sometimes it has not. One of my major problems is that my small livestock trailer has no center divider so there has been times when one pig has escaped while trying to load the second or third pig. I'm getting better at it, but it is not a perfect system. What has happened though is that each time I've had to load pigs my loading system has grown ... my most recent (and successful) method had me putting up an electric netting fence all the way to their feeder to corral them ... it worked!

Raising the pigs to market weight isn't the only issue though ... sometimes I think marketing is even more important than any sorting system or rotational grazing. This year we have been marketing through our usual channels like the Iowa Food Coop and by selling wholes and halves, but have also added the Downtown Des Moines Farmers' Market (for twelve Saturdays). All of the time marketing has led to my deep belief that selling wholes and halves is the most financially and ecologically sustainable thing for the farm, the heritage breeds, and our customers! More on that later...

:: Farm Rock :: Able by NEEDTOBREATHE ... listen here ... buy here ::

Where Have I Been?

Have you ever had one of those moments where you wonder where you have been ... only to realize that you have no idea where you have been! That is kind of what I feel like. I know that I have been somewhere and I know that I've been doing something, but I don't really know where or what. Now I am back though ... and I really mean it though ... at least for a little while that is because I have the posts started already. I do know a few things for sure though :: I am still farming ... somehow, I am still a beginning farmer, and Blogger has changed a lot and I'm confused!

If I were to step back and look with a totally objective prospective I think I would say that the farm is actually moving along as well as could be expected ... considering the circumstances. I always need to keep reminding myself that when the farm started it started with nothing and now it at least has something! Here is the nickel tour of what has been happening ::

• The pigs remain the centerpiece of the farm and they are being raised with some degree of success in the woods and on the pasture. 
• The cows are doing their thing, but the jury is still out on how well the beef side of the farm is working (maybe more on that later). 
• I love the sheep ... although they have caused innumerable problems and I'm pretty much clueless when it comes to them.
• The laying hens are still the rescue chickens and have the run of the farm. There is one small batch of pullets in the "egg-mobile" following the cows, but something bigger needs to happen next year so that the layers are pulling their weight on the farm.
• This fall the first small batch of meat birds will be going to the processor. This was the trial run and I believe I'm ready to really ramp things up next year.
• Ten weeks down at the Downtown Des Moines Farmers' Market and two to go. It has been a good learning experience and I have lots of ideas for next year if I'm able to make it full time.

On the downside I am still off of the farm from 7:30 AM until 5:30 PM every day. Now that the daylight hours are getting fewer that is making things more difficult and in my mind I'm rushing to get things prepared for winter ... the reality is though that I'm just hustling to get each days chores done. Keeping the head up though.

So ... I'm back ... at least until I run out of my posts (I do have a few written ahead). 

:: Farm Rock :: Dark Horses by Switchfoot ... watch here ... buy here ::